Marketing - Business, A.A.S.

Start your marketing career journey with our hands-on Business A.A.S. program. Gain practical skills for diverse roles.

About the Program

  • Gain a strong foundation in marketing principles, learning how to effectively promote products and services.
  • Learn the art of creating persuasive sales presentations that captivate audiences and drive results.
  • Develop the skills to design and execute compelling advertising campaigns that grab attention.
  • Master the craft of writing press releases that communicate messages clearly and professionally.
  • This program offers students a practical and engaging learning experience, focusing on real-world marketing practices.
  • Dive into the world of market research, learning how to analyze trends and gather valuable insights.

Program Details

Unlock the world of marketing through our Business A.A.S. program. Develop skills in advertising, research, and more.

When you complete this program, you'll have the skills to:

  • Create professional sales presentations that follow the steps involved in personal selling.
  • Develop a professional marketing and promotional media plan including the creation of advertising pieces such as television advertising storyboard, billboard ad, magazine advertisement, newspaper advertisement, and promotional pieces.
  • Apply marketing theory including the marketing mix, promotional mix, product strategies, pricing strategies, distribution and supply chain management components, and promotional strategies.
  • Identify demographic data and examples of market research practices for the American marketplace.
  • Use customer service techniques including written and oral presentation of ideas.
  • Identify psychological and sociological influences on consumer decision making related to selling, advertising, retailing, and business and marketing strategy.
  • Discuss core fundamentals of Human Resources, Management, and Marketing.
  • Express enterprise information or ideas through productivity software.

Discover the courses and prerequisites needed to excel in the Business A.A.S. program. Explore details in our catalog.

Degree Requirements

Explore the sample degree map for a two-year completion plan. Consult an advisor for a personalized path. Achieve a minimum 2.0 GPA for the A.A.S. degree. Follow semester milestones to stay on course.

Program Map

Program Contact

Program Director
Jeff Holt

School of Business & Information Technology
TCC Southeast Campus
10300 East 81st Street
Tulsa, OK 74133

Student Success and Career Center at Southeast

Careers in Marketing

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